Why choosing the right business broadband is crucial for small businesses

Plans to improve business broadband

The UK government has some exciting plans in place to improve business broadband throughout the UK. The UK Gigabit Broadband Programme is a plan to extend gigabit-capable broadband (1000Mbps+) network coverage to at least 85% of the UK by the end of 2025. Whilst the most recent Budget 2021 statement sadly had no further news from the UK Chancellor, Rishi Sunak, it’s clear to see improving broadband is a priority for the government.

However, in a time where the UK continues to address the issues surrounding the pandemic, with people having to rely even more heavily on their phone and broadband, is the current standard of UK broadband good enough for businesses?

There are still issues that need to be addressed, with many small businesses still struggling for connectivity, a huge issue for organisations when connecting to the internet is so vital to conducting business, especially during the pandemic. Ofcom’s Connected Nations report states there are still over 190,000 businesses without access to decent broadband.

How poor business broadband can hamper small businesses

A weak internet connection will significantly restrict productivity, hamper remote workers, and restrict businesses from reaching their full potential. It can also prove detrimental to any organisation utilising hosted or cloud-based services, 

For example, services that require a stable internet connection such as VoIP telephony or VPNs could be rendered obsolete. As a result, this not only affects your internal productivity but your prospect clients and therefore sales. For example, 47% of prospective customers expect a website to load in 2 seconds, with a 1-second delay resulting in a 7% reduction in conversions.

Business broadband considerations

If you’re in the process of sourcing a new internet provider, maybe you’ve set up a new business or are looking to upgrade existing broadband, there are a number of things to consider. 

Firstly, there are a number of different connectivity types available, with variables ranging from where your team will be connecting from, to whether your business uploads or downloads more information and needs their broadband suited around this.

Also, growth needs to be considered. Is your business planning to grow or remain consistent? If so, is there a level of technical support offered so scalability is quick and smooth? 

How about the type of IP? A static IP is essential for most businesses, allowing remote VPN connections, office-based servers, and secure cloud connections.

As you can see, there’s a number of things to consider, which is why it’s best to glean as much information from a provider first. This is what makes Claro Communications different. We’re non affiliated with any single provider, meaning we can truly offer you a tailored broadband solution to meet your specific needs. Whether this is Fibre to Cabinet (FTTC), Fibre to Premises (FTTP), a wireless link, 4G access, or a dedicated leased line, we’re here to help.

To find out more about our business broadband services, click here or get in touch with us on 01423 535 333 or hello@clarocomms.co.uk.

man using business broadband on laptop

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